Designing the 21st Century

RGD Ontario (Registered Graphic Designers, Ontario)
2003 - Toronto, CAN

Elsie takes the platform with Roger Martin and other thought leaders to exhort Canadian creatives to work from their personal conviction, intuition and human values to invent the next models for business. She illustrates how personal courage, common sense and social sensitivity has catapulted companies like Continental Airlines into sustained prominence from the depths of performance.

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